The Top 5 Cannabis Packaging Design Trends You Need to Know About

As the cannabis industry continues to grow, so does the need for creative and unique packaging design. If you're looking to stay ahead of the curve, here are five trends you need to know about!

1) Unique shapes and sizes

Cannabis packaging is no longer limited to the traditional box or rectangular shape. Brands are now experimenting with unique shapes and sizes to stand out on shelves and capture consumers' attention.

2) Minimalist designs

With the legalization of cannabis in many states, there's a growing trend towards more sophisticated and minimalist packaging designs. In an industry known for loud, bright colors, understated designs or colors can separate packaging from the rest.

3) QR code or Instagram handle

With more brands moving towards digital marketing, it's important to take advantage of every opportunity to boost brand identity. Many brands are now including QR codes or their Instagram handle so consumers can easily connect with them online.

4) Glass and plastic jars

Glass and plastic jars are becoming increasingly popular for cannabis packaging, as they offer a more premium look and feel. Some high-end jars are reusable which provides the added marketing benefit after the customer is done with your product.

5) Sustainability

As consumers become more conscious of the environmental impact of their purchases, sustainability is becoming an important factor in cannabis packaging. Many brands are now using eco-friendly materials and recyclable packaging to appeal to conscientious consumers. Packaging that appeals to a customer's value system can give you an advantage over brands that do not.

So there you have it, five trends that are shaping the future of cannabis packaging. If you want your brand to stay ahead of the curve, make sure to keep these trends in mind!